CONCEPTS

Auckland In union (2015)

'Auckland In Union (2015)' was an experimental proposal designed to engage the South Auckland community leading up to and during the 2015 Rugby World Cup. Using transmedia design principles for an interactive experience, the project aimed to enhance collective social awareness among South Aucklanders and their neighbours by drawing out positive, social stories to be shared through Auckland Night Markets.

This project was ultimately sidelined for its logistical challenges of scope with available resources.

 

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